Strategy, search & data
Amazon listing and marketing services that help the right buyers choose you
We help brands, manufacturers and sellers present and promote their products on Amazon — from onboarding guidance and Brand Registry to listings, A+ content, catalogue upkeep and Amazon Ads — while your business keeps full ownership of its seller account.
Or talk to us now: +91 97046 46289 WhatsApp
Who benefits
- Brands and manufacturers launching on Amazon or relaunching listings that underperform.
- Established sellers with growing catalogues that need regular, consistent upkeep.
- Brand owners with a registered or pending trademark who want to use Brand Registry tools properly.
- Sellers spending on Amazon Ads without a clear view of which campaigns pay for themselves.
Delivered by the Sivogi team
01 The challenge
Amazon puts your products in front of buyers who are ready to purchase, right next to many similar listings competing on price, images and reviews. Thin titles, weak images, missing A+ content, suppressed listings and unmanaged ad campaigns quietly cost sales. Amazon's rules, tools and fee structures also change often, and keeping up takes time most teams do not have.
02 What's included
Amazon Listing & Marketing: what you get
- 01
Onboarding and Brand Registry guidance
Step-by-step help setting up your seller account in your business's name, and applying for Amazon Brand Registry where your trademark makes you eligible.
- 02
Listing creation and optimisation
Keyword-researched titles, bullet points, descriptions, backend search terms and image sets that follow Amazon's style guides for your category.
- 03
A+ content and Brand Store
A+ content modules and a Brand Store designed and published for brand-registered sellers, telling your brand and product story in more depth.
- 04
Catalogue and variation management
New products, parent-child variations, price and stock updates, and fixes for suppressed, stranded or incomplete listings.
- 05
Amazon Ads management
Sponsored Products, Sponsored Brands and Sponsored Display campaigns structured, monitored and adjusted against your sales and margins.
- 06
Monitoring and reporting
Regular checks on pricing, Buy Box status, ratings, reviews, customer questions and account health, with a monthly report and next steps.
03 How it works
A clear process, from first call to results
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Review
We review your products, any existing listings, competitors, margins and account health to decide which products to prioritise.
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Set up and optimise
We guide account and Brand Registry steps, then create or rewrite listings, images, A+ content and your Brand Store.
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Advertise
Where it makes sense, we launch Amazon Ads campaigns with clear budgets and review them against sales and margins.
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Maintain and report
We keep the catalogue accurate, watch pricing, reviews and account health, and report monthly on what changed and what is next.
04 In depth
Why Amazon needs ongoing work
Getting a product live on Amazon is the easy part. Getting it found and chosen is harder. Amazon ranks products using its own signals — relevance, sales history, price, availability, ratings and listing quality — and shoppers compare options in seconds. A rushed title or unclear images can make a good product look like a risky choice, whether you sell ten products or several thousand.
Our work focuses on the parts you control: clear listings, compliant content, sensible advertising and an accurate catalogue.
Listings that answer the buyer’s questions
Amazon product listing optimisation starts with how customers search and what they need to know before buying. We research the search terms for your category, then write titles that put the important words first without stuffing, bullets that cover size, material, compatibility, care and what is in the box, and backend search terms for relevant words that do not fit naturally on the page.
Images matter as much as words. We plan image sets that show the product clearly, in use and to scale, following Amazon’s main-image rules. When listings need new photography, packaging shots or infographics, our branding and creative team can produce them.
A+ content and your Brand Store
For brand-registered sellers, A+ content adds richer images, comparison charts and brand story modules below the listing, and a Brand Store gives you a dedicated page on Amazon for your range. Both help shoppers understand why your product is different. Each submission goes through Amazon’s review, so we design to its guidelines from the start.
Amazon Ads, used carefully
Amazon offers three main self-serve ad types for sellers. Sponsored Products promote individual listings in search results and on product pages. Sponsored Brands show your logo, a headline and several products, and are available to brand-registered sellers. Sponsored Display reaches shoppers on and off Amazon based on products and interests, subject to eligibility.
Each can help new products gain visibility or protect sales on established ones, and each can consume budget quickly. We separate campaigns by product and intent, review search terms regularly, add negative keywords and set bids with your margins in mind.
How to judge Amazon performance
Revenue alone can hide problems. We look at sales alongside advertising cost as a share of sales, organic versus ad-driven orders, conversion rate by listing, stock availability and return reasons. A listing that sells only when ads run is a different problem from one that converts poorly whatever the traffic.
Compliance and account health come first
Amazon has detailed policies on listings, images, claims, pricing and reviews. We work within them: no fake or incentivised reviews, no misleading claims and no tactics that put your account at risk. Policy warnings, suppressed listings and customer complaints are flagged early, with a plain explanation of what Amazon is asking for. Decisions about appeals remain yours.
Selling on Flipkart, Meesho or other platforms as well? Our marketplace services cover them, and we can build your own e-commerce store alongside Amazon.
Pricing: Amazon work is usually a one-time listing project, a monthly management engagement, or both. Amazon's fees and ad spend are paid directly to Amazon from your account. We quote after reviewing your listings.
Who owns the Amazon seller account?
You do. The account is registered in your business's name, with your documents, bank details and tax information. We work through user permissions you grant in Seller Central, and you can remove our access at any time. We never open or run accounts in our own name on a client's behalf.
Do we need Brand Registry?
It is not required to sell, but it unlocks A+ content, a Brand Store, Sponsored Brands and brand protection tools. Eligibility depends on having a registered or pending trademark in a country Amazon supports. If you do not have one yet, we can explain the steps, but trademark filing itself should be handled by your legal adviser.
Can you get us more reviews?
Not by buying, swapping, incentivising or writing them. That breaks Amazon's policies and can lead to listings or accounts being suspended. We can help you use Amazon's official programmes where you are eligible, make product information clearer so expectations are met, and monitor feedback so problems are fixed quickly.
Can you guarantee a Best Seller badge or top ranking?
No. Amazon decides rankings and badges using its own signals, including sales history, price, availability and reviews. We aim to make your listings clear, compliant and easy to find, and to run ads efficiently against your margins, but we cannot promise specific sales, rankings or badges.
Do you handle FBA, warehousing or shipping?
No. Storage and delivery are handled by you or by Amazon's own fulfilment programmes, such as Fulfilment by Amazon or Easy Ship in India. We can explain the options and help configure the settings in your account, but we do not store or ship products ourselves.
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Let's talk about what your business needs next
Tell us where you are and where you want to be. We'll recommend a practical plan — even if that means starting small.
New clients get ₹5,000 in free ad credit — see terms